Founded by Designer Drew Hodges
Famed Hudson River School artists Thomas Cole and mentee Frederick Church built estates across the Hudson River from each other, just 3 miles apart. They used the Hudson Valley and Catskill mountains as their Eden, and in the process built America’s first vision of itself as beautiful. We were asked to brand a new walking path between the two sites which will launch this summer. We built a brand that provides a logo, website, portfolio for the individual artist’s work, and a map to illustrate the route and environment.
Creative Director: Drew Hodges
Designer: Hallie Mitchell
Writer: Lisbeth Kaiser
Map Illustrator: Henrik Reintz